Tarran Deane

Save Me! How to Avoid Your Copywriting Disappearing into the Vortex!

In my broken slumber my mind kicked in with ‘there’s a promise outstanding. It’s coming back to me… Oh no! I forgot to create the copywriting for the event website!’

Really, this morning I should have simply got up at 4am when I was over heating. The autumn pre dawn sky couldn’t decide if it wanted to rain or allow the sun to break through, so they fought for dominion and humidity won, causing me to toss a little and moan a lot – on the inside.

As the war raged guilt threw a blanket over me that lasted until I fell into a restless slumber. I woke with a fresh resolution and sandy eyes, eating my breakfast I resolved to undertake the copywriting in less than 1 hour; 2 at the most. It won’t take more than that. Oh, really questioned my inner critic?

Lesson: Rest well. Get your job done in less time without the guilt.

Laptop and internet were good to go. Well the laptop was fully charged and so was my teacup. The content I needed from a third party hadn’t come through. No matter, I could craft something pretty easily. Wait, I hadn’t done this for a couple for months and well there’s always more than meets the eye, right? Right!

Lesson: Recognise when you really, really, need to delegate this to another volunteer member of your team and not do it yourself.

I copied a previous event post into my Notes section. Edited away. Hyperlinking as I went. oops, wait. That didn’t work properly. I know, I said to myself while tapping away at my dining table, let’s go straight onto the web and into the live event tab, paste my copywriting and edit as I go. Fabulous idea in theory.

Lesson: Save frequently. That is all. I did not. Rooky mistake.

When the dreaded ‘searching for wifi’ led to me being timed out from the website, all my creative writing went into the vor-text. You know, it’s that magical place where all that lost text seems to go when experienced bloggers and writers, forget the time-honoured requirement of saving their copywriting frequently while on WordPress.

Needless to say, today’s blog post is brought to you by the dedicated writer who needed more than a little moment…. and was soon after spotted sipping a lovely, therapeutic skinny latte at the nearby Coffee Club. Laptop open on the table, writing a way in notepad on her Mac Air before copying and pasting the content into the website.

Lesson: Do not despair when you make dumb mistakes. You can only do what you can do. in the end, the copy was more succinct, refined by caffeine and a good dose of humour.

Know, you’ll probably make a few more before your time here is done.

Now, where is that event link for PSA? Oh here it is! How beautiful is that copywriting? If only they knew the backstory!

It’s time for bed. 9 hours later!

Wait, that was a great idea for a blog!

Have you had a run in with technology, only to swallow your pride and acknowledge it was really you? What have been some of your clunker mistakes, large and small?

Click to read as a PDF >> “Save Me – Protect Your Blog and Website Copywriting”

ABOUT TARRAN DEANE AFAIM

Tarran is a Strategic & Operational Leadership Consultant, Executive Coach and Keynote Conference Speaker. Author of the upcoming book “The Alphabet Principle ~ Your A-Z Guide to Being a Compelling Leader”, Tarran is also Queensland President for Professional Speakers Australia and Board Member for Newlife Uniting Care Services. A Wife, Mum, Ducati rider and sought after speaker at conferences in the Asia Pacific, Tarran equips leaders and executives using her Signature 7 Leadership Framework™, to build connection and culture that drives business and organisational success.

Tarran and the team do short, sharp daily posts on one aspect of her Signature 7 Leadership Framework™. Check it out and join the conversation for your key interest areas:

Sunday: Personal Leadership
Monday: Toolbox Leadership
Tuesday: Strategic Ledership
Wednesday: Culture Leadership
Thursday: Speaking Leadership
Friday: Online Leadership
Saturday: Family Leadership

During May, Tarran’s taken up the challenge of #30blogsin30days. Click to share the posts, like and comment on your favourite social media channel @tarrandeane

in 002. Toolbox Leadership

by Tarran Deane

S01.E08 Speak-Up & Communicate ~ The Awesome Show #LeadershipPodcast with Tarran Deane & Russell Pearson

The Awesome Show Podcast S01.Episode 08: Communicate & Speak-UP

In this episode Tarran and Russell discuss Speak-Up and Communicate!

As a leader, how are you having your voice heard? Whether it be to an audience of one-to-one or one-to-many, how are you influencing those around you? Becoming an effective speaker and communicator is a major step to ensuring your message, not only gets across, but is delivered in a more efficient manner. It does so much to build relationship with people, develop trust, solve problems and create meaningful work.

Today Tarran and Russell look at speaking from your ‘platform’ of influence in meetings, around the office, event at home. Why is refining your communication and mastering ‘speaking’ to be a useful tool? And, how do we use it in our daily interactions?

Will you go beyond standard communication courses and develop your ability to Speak-Up as a Leader?

This episode, like every episode of the Awesome Show, captures the warmth, banter and straight forward conversation shared by Tarran and Russell as they draw on their combined skills of the executive and entrepreneur. It’s jam packed with insights for current and emerging leaders!

PLAY >>> Catch this BONUS End of Season Episode right HERE

READ >>> The Transcription PDF [coming soon]

SUBSCRIBE >>> www.theawesomeshow.com.au to future episodes!

TELL US >>> Join us on your favourite social media channel and tell us your key takeaways from this episode! Be sure to use the #LeadershipPodcast #theawesomeshowpodcast hashtags too!

Join us >>> for a practical look at leadership, resources that we’ve found helpful and have your questions answered on…The Awesome Show!

We’d love to know your thoughts and experience!

ABOUT THE CO-HOSTS: Tarran Deane & Russell Pearson

Tarran and Russell met during an International Leadership Institute Conference in Arizona, during November 2014. They were representing Professional Speakers Australia in volunteer Leadership positions in Queensland and Victoria. Both flat out with work, and loving their spouses and kiddywinks, Tarran and Russell weren’t even sure if they’d like each other! Then they met and a madcap, crazy brother-sister relationship emerged. They came back from the United States with some great ideas, purposefully kept in touch, and launched The Awesome Show as a Pilot Podcast Season for Emerging Leaders.

Since launching the Program and partnering together they’ve both enjoyed a great sense of community, strengthened the bonds between their respective PSA states, grown their businesses, spent time with each other’s family and reached more Leaders together!

Now that’s simply awesome!

Tarran Deane: Speaks and Consults to Executives and Senior Leaders on Change, Connection & Communication to Drive Results from Brisbane – Gold Coast Australia

Russell Pearson: Speaks and Consults to Companies and Organisation on Brand Design and Execution from Melbourne Victoria

in 005. Speaking Leadership / Podcast

by Tarran Deane

S01.E03 Self Mastery for Leaders ~ The Awesome Show #LeadershipPodcast with Tarran Deane & Russell Pearson

The Awesome Show Podcast S01.Episode 03: Mastering Me | Self-Mastery for Leaders

In this episode Tarran and Russell discuss Self-Mastery for Leaders

Masters of the Self! An ever expanding journey. Sometimes we get so tired of ourselves. I mean, really all the distractions, the responsibilities, the tasks, the problems. It’s enough to make a grown up’s eye’s leak from the pressure of it all.

How do we become the BEST in all areas of our life…OR…is that what it’s really all about? How do we become the best Father, Mother, Wife or Husband?

Today we discuss what it takes to bring out the best in ourselves in this very busy environment and debate the very essence of what self mastery means to us personally as leaders.

Things like boundaries, priorities, core values, not negotiables, delegating, transitioning, peak vs. flow and more.

This episode, like every episode of the Awesome Show, captures the warmth, banter and straight forward conversation shared by Tarran and Russell as they draw on their combined skills of the executive and entrepreneur. It’s jam packed with insights for current and emerging leaders!

PLAY >>> Catch this BONUS End of Season Episode right HERE

READ >>> The Transcription PDF [coming soon]

SUBSCRIBE >>> www.theawesomeshow.com.au to future episodes!

TELL US >>> Join us on your favourite social media channel and tell us your key takeaways from this episode! Be sure to use the #LeadershipPodcast #theawesomeshow hashtags too!

Join us >>> for a practical look at leadership, resources that we’ve found helpful and have your questions answered on…The Awesome Show!

We’d love to know your thoughts and experience!

ABOUT THE CO-HOSTS: Tarran Deane & Russell Pearson

Tarran and Russell met during an International Leadership Institute in Arizona, during November 2014. They were representing Professional Speakers Australia in volunteer Leadership positions in Queensland and Victoria. Both flat out with work, and loving their spouses and kiddywinks, Tarran and Russell weren’t even sure if they’d like each other! When they met and a madcap, crazy brother-sister relationship emerged. They came back from the United States with some great ideas, purposefully kept in touch, and launched The Awesome Show as a Pilot Podcast Season for Emerging Leaders.

Now that’s simply awesome!

Tarran Deane: Speaks and Consults to Executives and Senior Leaders on Change, Connection & Communication to Drive Results from Brisbane – Gold Coast Australia

Russell Pearson: Speaks and Consults to Companies and Organisation on Brand Design and Execution from Melbourne Victoria

in 001. Personal Leadership / 007. Family Leadership / Podcast